Learn About Ford Bronco Models, Pricing & Key Features
The Ford Bronco has made a triumphant return to the automotive landscape, captivating enthusiasts with its rugged design and off-road capabilities. This iconic SUV offers various models to suit different driving needs and preferences, from daily commuting to extreme trail adventures. Understanding the different Bronco models, their pricing structure, and standout features can help potential buyers make informed decisions when considering this versatile vehicle.
The Ford Bronco represents one of the most anticipated vehicle comebacks in recent automotive history. After a 25-year hiatus, Ford reintroduced this legendary off-roader to compete in the growing adventure vehicle segment. The modern Bronco maintains its heritage-inspired design while incorporating contemporary technology and performance capabilities. Available in both two-door and four-door configurations, the Bronco lineup offers something for casual drivers and serious off-road enthusiasts alike, with each model bringing its own unique characteristics to the table.
Introduction to the Ford Bronco
The Ford Bronco first appeared in 1966 as a compact off-road vehicle designed to compete with Jeep offerings. After discontinuation in 1996, the Bronco returned in 2021 as part of Ford’s strategy to expand its SUV lineup. The new generation maintains the vehicle’s rugged DNA while incorporating modern technology and safety features. Built on a body-on-frame platform with standard 4x4 capability, the Bronco was engineered from the ground up for adventure. Its modular design allows for customization, with removable doors and roof panels that enable an open-air experience reminiscent of the original model’s spirit.
Ford Bronco Models and Trims
The Ford Bronco comes in multiple trim levels to accommodate different driving needs and budgets. The base Bronco provides essential features while maintaining off-road capability. Moving up, the Big Bend adds convenience features and more refined interior touches. The Black Diamond introduces more serious off-road equipment, while the Outer Banks focuses on premium comfort without sacrificing capability. The Badlands trim delivers enhanced off-road performance with specialized suspension and terrain management modes. For hardcore enthusiasts, the Wildtrak comes optimized for high-speed desert running, and the limited-edition Everglades adds factory-installed features for extreme conditions. At the top of the lineup sits the Raptor, featuring extreme off-road capability with upgraded suspension, larger tires, and increased power output.
Ford Bronco Prices
The Ford Bronco’s pricing structure spans a wide range to accommodate different budgets and desired feature levels. The base two-door Bronco starts around $32,295, while the four-door version begins at approximately $36,445. Mid-level trims like the Big Bend and Outer Banks range from $35,000 to $42,000 depending on configuration. The more off-road focused Black Diamond and Badlands trims typically fall between $40,000 and $46,000. For premium models, the Wildtrak starts around $50,000, while the high-performance Bronco Raptor commands a significantly higher price point of approximately $70,000.
| Ford Bronco Model | Starting MSRP (Two-Door) | Starting MSRP (Four-Door) |
|---|---|---|
| Base | $32,295 | $36,445 |
| Big Bend | $34,785 | $37,280 |
| Black Diamond | $39,035 | $41,525 |
| Outer Banks | $42,495 | $44,980 |
| Badlands | $45,495 | $47,980 |
| Wildtrak | $50,020 | $52,515 |
| Raptor | N/A | $70,095 |
Prices, rates, or cost estimates mentioned in this article are based on the latest available information but may change over time. Independent research is advised before making financial decisions.
Ford Bronco Key Features
The Ford Bronco stands out with several distinctive features that enhance its appeal to adventure seekers. All models come standard with four-wheel drive and include the Terrain Management System with G.O.A.T. (Goes Over Any Type of Terrain) modes that optimize vehicle settings for different conditions. The available Trail Toolbox provides specialized off-road technology like Trail Control (cruise control for low-speed trail driving), Trail Turn Assist (reduces turning radius), and Trail One-Pedal Drive for precise control in technical terrain. For water crossings, select models offer up to 33.5 inches of water fording capability. The modular design includes removable doors and roof panels, with available marine-grade vinyl seating and rubberized flooring with drain plugs for easy cleanup after adventures. Technology features include an available 12-inch touchscreen with SYNC 4 infotainment system and 360-degree camera with off-road spotter views to navigate difficult trails.
Ford Bronco Specs
The Ford Bronco offers multiple powertrain options to suit different performance needs. The standard engine is a 2.3-liter EcoBoost four-cylinder generating 300 horsepower and 325 lb-ft of torque. For those seeking more power, an available 2.7-liter EcoBoost V6 delivers 330 horsepower and 415 lb-ft of torque. The top-tier Bronco Raptor features a 3.0-liter EcoBoost V6 producing 418 horsepower and 440 lb-ft of torque. Transmission options include a 7-speed manual (with crawler gear) or a 10-speed automatic depending on the model. The Bronco’s off-road credentials are impressive with up to 11.6 inches of ground clearance, 29-degree breakover angle, and 37.2-degree departure angle on properly equipped models. Suspension systems vary by trim, with the most capable versions featuring long-travel suspension with position-sensitive Bilstein dampers. Towing capacity reaches up to 3,500 pounds when properly equipped, making it suitable for hauling small trailers or recreational equipment.
The Ford Bronco successfully blends nostalgic design elements with modern capability, offering a compelling alternative in the off-road SUV segment. With its wide range of models, diverse pricing options, and purpose-built features, the Bronco provides multiple pathways to adventure depending on budget and intended use. Whether serving as a daily driver with weekend capabilities or a dedicated off-road machine, the reborn Bronco continues the legacy of its predecessor while establishing itself as a thoroughly modern vehicle designed for today’s adventure seekers.